At this month's Los Angeles Auto Show (November 19 -28), Subaru will lift the wraps off a in no way-earlier than seen concept version this is claimed to embody the company's new worldwide emblem assertion, called "Confidence in Motion". Aside from the unmarried teaser photo, we do not have something else on the idea version as the clicking launch concentrates on explaining the new slogan. So till we get more info and/or a better photograph of the observe, follow the leap to test out Suabru's P.R. And why not, speculate on the kind of vehicle that the company is preparing for the LA Show.
Subaru Press Release:
"Confidence in Motion"
- To Showcase a Concept Car Embodying the Brand Statement on the LA Auto Show -
Fuji Heavy Industries Ltd. (FHI), the maker of Subaru automobiles, announced today the establishment of a new global brand statement, "Confidence in Motion", as part of its ongoing efforts to enhance the Subaru brand.
"Confidence" displays Subaru's mind-set closer to engineering excellence and the agree with generated amongst drivers by using following through on its dedication to provide both entertainment and peace of thoughts. "in Motion" expresses Subaru's solve to hold innovating to satisfy client expectancies in a global of consistent exchange.
Subaru will proactively deal with global environmental problems and the needs of ever-maturing car use. Subaru believes motors should be extra than just a way of easy transportations. They should additionally be a supply of amusement, and enjoyment rests on a foundation of peace of mind. These two inseparable values are primary to the Subaru revel in. As customer expectancies are diversifying, Subaru will foresee these needs with independent wondering and continue to offer entertainment and peace of mind without losing sight of the essence of what an car have to be.
"Confidence in Motion" expresses Subaru's aim to continue evolving in order to offer even more customers new ways to enrich their lives through a uniquely satisfying Subaru experience.
From now on, "Confidence in Motion" will be at the center of all Subaru activities. As the first step, FHI will exhibit a concept car embodying the new brand statement at the 2010 Los Angeles Auto Show in Los Angeles, California, USA (press days on November 17 and 18, open to the public from November 19 to 28). A press briefing with FHI President & CEO Ikuo Mori is scheduled for Wednesday, November 17 at 12:20 (PST) at the Subaru booth.
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